Paunenge uchitaura nezita rechiratidzo ichi, pane kushamwaridzana kwenguva pfupi nemabhandeji akabatanidzwa akasimba anosimbisa kunyengera kwemafomu evakadzi. Mukadzi wechiFrench anonzi Hervé Leroux, uyo akatanga nheyo yake muna 1985, aisagona kunyange kufungidzira kuti makumi mashomanana gare gare, vakadzikadzi vakakurumbira munyika yose vaizofamba mune zvipfeko zvakagadzirwa nemaoko ake. Mabhanji, masiketi uye corsets Herve Leger, achiumba silhouette, anokosha mazuva ano, kunyange zvazvo Hervé Leroux akarega kutora basa, achipa kodzero yekugadzirisa imba yefashoni Max Azria.
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Nzira yekubudirira
Basa remukuru wekugadzira rakatanga neine salon rakanaka, mairi iro raishanda semuchengetedzi vemafirimu. Makore maviri gare gare, Hervé akasarudza kutanga kuita zvipfeko zvevakadzi vakadzika pazvinangwa zveElsa Schiaparelli. VaParis vaifarira zvipfeko zvemavara, uye kare muna 1980 akakoka kuboka refashoni imba Fendi. Kwapera nguva yakati, muna 1983, muumbi akaisa chibvumirano chekushandira pamwe neChanel brand. Kubudirira kwakafuridzirwa Hervé kuti aumbe mararamiro ake, uye muna 1985 aine makore makumi maviri nemasere anogadzira mutsara akaisa hurukuro yake yekutanga yezvokufuka zvevakadzi.
Makore mana apfuura. Atelier, yakazaruka Leroux muParis, yakakurumbira, uye muumbi akaenderera kushanda pamwe naKar L Lagerfeld , achikurudzira chloe Chloe. Asi ini ndakanga ndisingadi kugara pamusoro pejaya rine ruzivo rwandakanga ndawana. Akarota nekugadzira revolutionary itsva, chiyeuchidzo uye chinotyisa chifananidzo chechikadzi, chinogona kupedzerwa nekuratidza kuunganidza kwava kuda kusunungurwa. Kufungisisa pamusoro peizvi, Lerou akazviputira nechigamba chemucheka wakakomberedza mannequin epurasitiki, achiiita kuva rudzi rwemamai. Kunyanya kuongorora nyaya iyi yaiva shanti yebhanhire Herve Leger, iyo yakaisa pfungwa yekupedzisira mumusangano wekuunganidza, uyo wakaona nyika muna 1989.
Muna 1999, trademark yeHerve Leger yakave iyo yekambani yeAmerica BCBG Max Azria Group. Mutungamiri wekusika Jerome Dreyfuss aifunga kuti mabhanhire, mabheti uye mashambadziro Herve Leger irrelevant, uye kwekanguva ivo vakanyangarika kubva kumafashoni emafashoni. Mazuva Max hupenyu hwehupfeko idzi dzakapiwa kuna Max Azria, uyo akatungamirira kambani muna 2007. Nhasi iye ari pamusoro wehutano hwepabonde kune vakadzi pasi pose, vachienderera mberi nekushandura pfungwa dzaLera muchokwadi. Kuti vagadzire zvisikwa zvavo zvebhanhire, muumbi anoshandisa micheka yakasununguka, akacheka kuita zvishoma. Mimwe mienzaniso yakasimbiswa kubva muhudzi kana selika nekuwedzera kwe lurex, elastane kana lycra. Nenzira, chikwata chine zita idzva. Kubva muna 2007 inonzi Herve Leger naMax Azria.
Perfume line
Kubudirira kwezvipfeko zvevakadzi zvepfeko brand Herve Leger akafuridzira Max Azria kuti aite mutsara wemafuta. Iko kutanga kwechiziviso chekambani yekutengesera kwaiva Herve Leger kunhuwirira. Iyo maruva maruva nemashoko ekumaodzanyemba akakurumidza kutora pfungwa. Kwapera nguva pfupi kwakauya zvinonhuwira Herve Leger Ete, Herve Leger Femme, Herve Leger Tsvangirai, Herve Leger Tsvangirai, izvo zvichiri kudiwa zvikuru nhasi.
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Nhasi, pakati pevanyori veHerve Leger brand, nyeredzi dzakadaro dzenyika dzinoratidza bhizinesi seMiranda Kerr, Dutzen Kroes, Cindy Crawford, Kim Kardyashyan, Alessandra Ambrosio, Bernadette Pieters, Diane Kruger, Nicky Minage, Teka Sumpter, Taylor Swift, Dita von Teese nevamwe vazhinji . Mabhanji, masiketi, masikisi uye corsets yakagadzirwa nevarongi veAmerican brand Herve Leger, havambofi kunze kwefashoni, nokuti vanosimbisa kunaka kwemukadzikadzi, vachibvumira vadzidzisi vavo vanofarira kuti vashambire mukubwinya pamigwagwa tsvuku uye pasi pekuyera kwehutu!
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