Imwe kambani yeItaly Arcadia yakavakwa muna 1975 nevanin'ina vaTondi, avo vakasarudza kuwedzera bhizimisi ravo remhuri yekugadzirwa kwezvikwama zvevakadzi. Kutanga vakashanda mumusangano wechidiki nemishonga yekare, asi bhizinesi acumen, kushivirira uye pfungwa yekushandiswa kwakabatsira Tondi hama kubudirira kubudirira mubasa ravo. Iro brainchild yavo, Arcadia vakatsinhanana nemakwikwi akakomba mumusika uye ikozvino kambani iyi yakakurumbira uye inoremekedzwa. Uye zvose nekuda kwehutano hwakanaka uye zvinonakidza zvigadzirisheni zvinogadziriswa - kusanganiswa hakugoni kusiya mukadzi chero upi zvake. Asi ngatinyatsoongororei kuti zvikwama zveArcadia ndezvipi, kuitira kuti vanzwisise zviri nani hama dzaTondi dzakakunda kukunda nyika.
Zvikwata zvevakadzi zveArcadia
Quality. Pakati pese, iyo firm pakutanga yaiva nemimwe mitemo yakachengetedzwa kusvikira nhasi. Chimwe chazvo ndechokuti zvinhu zvose izvo zvikwama zvinogadzirwa zvinongova zvakasikwa. Chiratidzo chinotsigira pfungwa yokuti kushandiswa kwose kunofanira kunge kwakachengeteka kune zvakatipoteredza, saka hapana chemistry inoshandiswa kupi zvako. Saka, kutenga chikwama cheArcadia chakaitwa cheganda, unogona kuva nechokwadi chokuti iwe unotenga chigadzirwa chakaitwa kubva mumasikirwo emhando, yakakwirira yeganda nemucheka wakagadzirwa nemafuta epanyama.
Kugadzira mhinduro. Mukuwedzera, Arcadia chikwama chematehwe inoshandiswa nenzira yakanaka yevakadzi. Nedzimwe nzira, zvinodhaka zvema brand ndezvokuchengetedza uye zvechokwadi kune tsika dzechikoro, asi vanogadzira havagoni kuvharwa mu conservatism, saka mumakokora avo pane dzimwe nguva zvitsva, zvisingawanzo "mazambiringa" anoisa zvikwama zvepakutanga kumabhegi asingatadzi kukanganisa uye kukwirira kwechirongwa . Chikwama chakadaro chichava chibereko chakanakisisa chekuda musikana anozvikudza, akacheneswa, anozvimirira, uyo anoshandiswa kubhadhara.
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