Chero Hood neMhepo kusvikira munguva pfupi yapfuura, yakanga isingazivikanwi nevanhu vose, asi pamusoro pemakore mashomanana adarika, michero yayo yakave yakakurumbira mukurumbira vose kumba - muU.S. uye muEurope.
Nhoroondo yeHood neAir
Iko Hood neMweya yakatangwa muna 2006 neAmerican designer Shane Oliver. Akadzidza paChikoro cheMafashoni kuYunivhesiti yeNew York, asi haana kupedza dzidzo yake, sezvo aifarira mukurumbira wake DJ, uye akatangawo kukurudzira fesheni yake yeHood neAir. Muzvigadziri iye haaisi mbatya dzake sechinyanya kukoshesa mumigwagwa yemugwagwa, zvinonakidza kwaari kuti asanganise mafambiro akasiyana siyana uye anoshandisa michina yepamusoro mukugadzirwa kwezvinhu.
Nhoroondo yekodhi yakatanga nekugadzirwa kweT-shirts, iyo Shane akapa kune shamwari neshamwari dzake. Gare gare, zvimwe zvinhu zvakatanga kubudiswa ne NEA kushandurwa (pfupi kweHood neAir), uye zvikafu zvakawanda zvinotengesa zvipfeko zvemugwagwa zvakatora zvinotengeswa zvechigadzirwa.
Asi danda guru reR PR kubva mumuganhu wayo wezvakagadzirwa rakagadzirwa kune vanhu vakasiyana-siyana vanozivikanwa, kunyanya vamiririri vemakadhorosi. Zvipfeko zvine zvivara zvitsvuku zvinonzwisisika kana rutsanga uye tsamba dzeNBA zvino uye zvadaro zvakatanga kupenya mumifananidzo nyeredzi dzeAmerica scene, zvakadai seRihanna, Kanye West, Asap Rocky, Kendrick Lamar nevamwe. Zvinhu zvakadai zvinokurudzira uye zvinokanganisa, zvakasarudzwa navanhu vanoremekedzwa, hazvingakwanise asi kungoita kuti vanhu vatarise, uye nokukurumidza zvipfeko zveHood ne Air zvakatanga kuva zvakanyanya kuda. Muna 2013, mutambo wacho wakatanga kuiswa pamusika wevhiki muNew York. Muumbi wekambani akaratidza zvinhu zvakajeka uye zvinonzwisisika, umo mazamu akazoshandura zvinyorwa zvakasanganiswa nezvinhu nenzira yepamusoro-tech uye zvisingawanzo zvigadzirwa.
Chero Hood neMweya ine chinangwa kune zvikamu zvakasiyana-siyana zvehuwandu hwevanhu, izvo zvinowedzera kutarisa kucherechedzo uye inoita kuti ive yakakurumbira pakati pevechidiki. Mune kambani mune mabheji maviri aripo anowanikwa kune chikamu chikuru chevatengi, pamwe chete nemari inodhura, zvinhu zvinodhura zvinotengeswa chete mumashamba mabheji muLondon neParis. Iye zvino nheyo dzetsika dzeNBA dzatove dzinozivikanwa pasi rose, uye zvinhu zvinobva mumafashoni eHood neMhepo zvava mafambiro emigwagwa yemugwagwa.
Nguo Hood neMweya
Iye zvino chigadzirwa ichi chinobudisa nhamba huru yezvinhu zvakasiyana zvevarume nevakadzi. Nyaya dzakawanda dzekuunganidza dzinodonhedzwa kubva kune zvisiri izvo zvakasarudzwa sezvinonzi neoprene uye yakashongedzwa nemapurogiramu akajeka ane mavara asina kujairika, umo mapikicha akabatanidzwa nemanyorwa, mavara akasiyana anowananidzwa pamwe chete, uye mazamu akasiyana-siyana emazuva ano anotaridzirwa kune vamwe, achiita mapepa ane simba uye asina kujairika.
Kunyanya kufarirwa ma sweatshirts uye hoodies Hood nemhepo, iyo inotarisa maratidziro uye yepakutanga. Vakawanda vavo vakacheka zvikuru uye vanoitwa nenzira isina kugadziriswa, iyo yakanyatsonaka kune vose vasikana nevakomana. Zvinyorwa zveHood neHome - iyi inosarudzawo zuva rega rega sarudzo inonyatsokodzera muitiro wechidiki uye yakakodzera kune vose vakapfekedza yunivhesiti, uye nekuda kwekuvaraidza kunofadza uye kushanyira mapoka ane ruzha.
Izvi zvinokosha kuzivawo zvakakosha zvemhando iyo iyo yose yakaitika yechiratidzo yakatanga, iyo T-shirts uye T-shirts Hood nemhepo, pane zvinyorwa zvekare zvekambani zvinotarisa zvakanakisa uye zvakasikwa. Muchena uye machena T-shirts nevekunyama ganda kushandiswa nemanyoro akatova yekare.
| | | |
| | | |
| | | |
